National Geographic Channel to air special series “Inside IPL�

[Sidhoni]

For the first time in Indian television history, National Geographic Channel will answer the burning question among Indian Cricket fans; What is the inside story of the IPL? This year, get set to be glued to your television sets, as Nat Geo brings INSIDE IPL; a special series that will reveal the facts behind the massive machinery of the Pepsi Indian Premier League. Featuring as it does, 54 days of cricket, 76 matches, 9 teams, 12 venues and more than a hundred million spectators and TV viewers, the Pepsi IPL 2013 will bring cricket, business and entertainment together to create an exciting concoction that will have Indians and the cricketing world at large, captivated. From the organisation and preparations for the Pepsi IPL 2013, to its execution, management, broadcast, players and fans, ‘Inside IPL’ will give viewers a never-before peek into the making and shaping of India’s largest annual sporting spectacle. Reputed for taking audiences where they have never been before, National Geographic Channel’s ‘Inside’ series showcases the world's most restricted places and behind-the-scenes moments from some of the world's greatest events. From the Vatican to the biggest Rolling Stones concert, from the beaches of Brazil to the crowded streets of Hong Kong, the show unravels the science, high-tech tools, and non-stop drama, as the compelling cast of characters race to pull off the impossible. Speaking about the series, Keertan Adyanthaya, Managing Director, National Geographic Network and Fox International Channels India said, “IPL is more than just a cricket tournament, with hundreds of millions of people and billions of rupees being involved. Nat Geo’s ‘Inside’ series is internationally famed for taking viewers behind the world's most spectacular places and occurrence. ‘Inside IPL’ promises to be the viewer’s front row seat and backstage pass to the frenzy, passion and excitement behind this one-of-a-kind sporting and entertainment event.†Speaking about the association with National Geographic Channel, Rajeev Shukla, Chairman, IPL, said, “We are very excited to be associated with a prestigious brand like National Geographic Channel for a special series on the Pepsi Indian Premier League. For the team behind the Pepsi IPL, this is a fabulous opportunity to showcase to the league’s loyal fans, the hard work and dedication put forth to make their favourite sporting event a reality. “ ‘Inside IPL’ will air on National Geographic Channel, later this year.

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