This will have serious consequences on #IPL. Vivo is not just the title sponsor of the league, paying Rs 440 crore per year, but also top advertiser on TV for @starindia, spending upwards of Rs 100 crores. Hard to imagine that it will pull out of one and not both. @EconomicTimes https://t.co/gT58EL7Ttj

— Gaurav Laghate (@gaurav_laghate) August 4, 2020