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The conspiracies to have you vote Is it sensible for those handling your brand to accuse your customers and prospective buyers of being venal?

On 8 April, I got this email from my insurance company, Max Life Insurance. Its subject line was: “This election—Vote Honestly, Vote Right”. The message read: “We, at Max Life Insurance, have always been there for you, helping you in making the best choices and investments in your life. So that you and your loved ones stay protected and happy forever. “This time, we urge you to join the entire nation for a very important decision. In the General Elections 2014, participate in the electoral process and vote the right people into power—Don’t just vote, vote honestly, vote right.” I mailed them back: “How dare you lecture me on how to vote? Please keep your fatuous opinions to yourself.” To this I have yet to receive a reply, and I regret the millions I have fed these people. Their tag line, I noticed for the first time, reads: Aapke sachche advisor. I wish they would concentrate on doubling my money and go easy on the advice, to say nothing of broadcasting this blather. Alas, they are not the only ones. The same evening, I was waiting for my turn to speak on a Hindi news show when they went into one of those breaks. On my earpiece, I heard an advertisement for Maruti which had the line: “Chand paison ke liye gadi nahin bechte to phir vote kyon bechna?” (You don’t sell your car for a few bucks, so why sell your vote?) Now I understand that people in Indian advertising are not usually drawn from the front of the class. But is it sensible for those handling your brand to accuse your customers and prospective buyers of being venal? I realized that I was made attentive to this by the Max Life email. The thing was an epidemic. A spot selling Hero motorcycles lectured viewers on not voting for people because they were “apne yahan ke”. Another ad, immediately following, peddling something called RR Kabel, hectored me on how not to sell my vote. And Myra Vineyards, cheers to them, want to “promote responsible voting and reasonable drinking”. Of course. What could make for a better partnership than responsible and reasonable? The emperor Jahangir cut his intake from 20 drinks a day to five and that was reasonable. I think it unreasonable that bottles once opened be left unfinished, and to each their own. “On the day of election,” their press release promises, “if a person shows his inked finger at the place mentioned above, he will get a glass of wine free of cost.” But wait! “Myra Vineyards believes that an individual should vote in a conscious frame of mind and then, drink... Kindly use this information in your potential stories (that’s what I’m doing right here). If you would like to speak with Mr Ajay Shetty, MD, Myra Vineyards to know more about the campaign, please let me know,” writes the author of the release. I would like to speak to Ajay Shetty, show him my finger and tell him this is a poor way for him to peddle his hooch. Even media companies are doing this. A long and angry ad on Star shows a college applicant applying for a visa and wanting it by a particular date to join the school abroad. The woman interviewing him asks, “Isn’t that the voting date?” He doesn’t know and shrugs. She turns stern and says: “Well, if you cannot make a difference to your own country how will you make one to another? Why should they have you?” Then Star demands that its viewers vote. My advice to Star—why don’t you switch off your programming for the day? That will help get people out of their homes. I’m surprised my friend Uday Shankar, the prodigy who has turned Star around, approved of this fundamentally illiberal position. Meanwhile a Reuters report said that Young Indians, a group linked to the Confederation of Indian Industry, a trade association, has launched the “Show the ink, See prices sink” campaign, which gives discounts to people who vote. “Among youngsters it’s become a cool thing to flaunt their fingers after they’ve cast their vote,” said D.N.V. Kumara Guru, national chairman of the group, and clearly someone who has no idea what cool means. This was important, according to Reuters, because “at the last general election, only about 58 per cent of the electorate voted, with many urban Indians in particular apathetic”. What? When did 58% become “only”? In New Delhi, people who voted got a discount of 0.7% on petrol. “It’s our moral and social duty to motivate citizens of India. After a long freedom struggle we got this right,” said Ajay Bansal, general secretary of the Federation of All India Petroleum Traders. Yes, how better to motivate people towards noble democracy than by giving them cash-back offers? And to think we were just told how not to sell our vote. Anyway. Who thinks up this stuff? In Bangalore, the Sakra World Hospital is offering a 10% discount on outpatient services to voters. If you’re too unwell to have voted, too bad. The hospital will treat you at full price. Alarmingly, the Election Commission is nudging people in a particular direction. The Hindu reported that in Maharashtra the EC “has put up posters and banners urging people to vote for candidates who are pro-development and well-educated and also asked voters to beware of those who offer bribes and inducements as such elements would indulge in corruption in the future.” What business is this of the Election Commission? The bullying continues and the EC is taking a pledge asking people to vote ethically for a candidate who will “meet the aspirations of the people and the nation as a whole”. Who is this great candidate? Mercifully, the EC does not say that. It asks, however, that voters cast their ballots “without fail, fear or greed, and without keeping caste, religion and creed considerations in mind” and to “inspire and encourage friends and family members” to vote in this fashion. The Hindu report quoted an official saying that people would be asked to sign and submit the “pledge” letters at the polling booths. Truly frightening.
http://blog.livemint.com/Leisure/tZ0N9NjF4iV0H68ApP4kKP/The-conspiracies-to-have-you-vote.html
Posted
yeah..probably this other guy Narendra Modi will take back his nomination :D
He is just waiting for permission letter from Top leader ADvani :--D
Posted

nxiZ23TVdFA Ramdev

Had he (Rahul) married a dalit girl, who knows, he might have become the PM. Sonia says first become the PM and then bring a foreigner as bride. He goes to dalit houses to have picnics and honeymoon."
has been reinterpreted by the BJP as
"Ramdev is a saint. When he selects words like honeymoon, which is an English word, the context should be understood and its usage seen and not be misconstrued... "It did not have the kind of meaning as Congress leaders were viewing it as per their own perception,"
"The word honeymoon is viewed in different contexts. There is honeymoon between parties, people and used for the business community. It is also used to say that (Arvind) Kejriwal's honeymoon has ended. It should be seen in this context and no wrong meaning should be construed to Ramdev's words,"
BJP comes out in defence of 'saint' Ramdev over 'honeymoon' remark BJP :hatsoff:
Posted
AAP's candidate Balli Singh Cheema refuses bail,would contest from prison:Salute the ethics! BmJyQJwCcAEwOma.jpg
I will agree with you that the EC went OTT in arresting him BUT from what I have read, arresting him wasn't illegal so why is he refusing bail? To me it seems he is getting more publicity because of being in jail than he would have got if he had been out.
Posted
I will agree with you that the EC went OTT in arresting him BUT from what I have read' date='[b'] arresting him wasn't illegal so why is he refusing bail?
Are you sure? Do we know for sure that police is saying the truth? Are we sure that he refused to comply with the rules? could the police the have arrested him for no valid reason because he is taking on the establishment (bjp-con)?
To me it seems he is getting more publicity because of being in jail than he would have got if he had been out.
yes
Posted
Are you sure? Do we know for sure that police is saying the truth? Are we sure that he refused to comply with the rules? could the police the have arrested him for no valid reason because he is taking on the establishment (bjp-con)? yes
The EC has taken action against many, many candidates on the basis of what the police has said. Also,why the hell would the police target an AAP candidate from Nainital - he literally has no presence there so he is no threat to the establishment there. It is a direct didn't between BJP and Cong there with AAP having no presence.
Posted
Must share video :cantstop:
Bhai video to nhi hai lekin dainik bhaskar ka ye content hai New Delhi: What may cause huge embarrassment to the party’s senior leadership especially its Lok Sabha candidate from Amethi, Kumar Vishwas; Aam Aadmi Party (AAP) workers were captured on camera raising “Rahul Gandhi Zindabad” slogans. The AAP workers had gathered to gherao Priyanka but allegedly got overwhelmed by her charisma. They were seen openly interacting with Priyanka Gandhi, sister of Rahul Gandhi, vice president and Congress’ candidate from the constituency. The AAP workers were also seen discussing pitiable conditions of roads in the area with Gandhi. sent from dil se
Posted
The EC has taken action against many, many candidates on the basis of what the police has said. Also,why the hell would the police target an AAP candidate from Nainital - he literally has no presence there so he is no threat to the establishment there. It is a direct didn't between BJP and Cong there with AAP having no presence.
apart from the election time, police is under the netas only, there can be influence even now. i am only asking questions, you are the one who seems to have made up his mind abt aap's presence in nainital.
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