Nimbus bags BCCI TV rights till 2014

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Existing rights holders Nimbus Communications, which owns Neo Cricket and Neo Sports channels, on Tuesday bagged the television rights from the Cricket Board for four more years. More... Nimbus bags cricket deal till 2014 OUR SPECIAL CORRESPONDENT Mumbai, Oct. 20: Nimbus Communications Ltd, which owns the Neo Sports and Neo Cricket channels, is once again the Indian cricket board’s chosen broadcaster for all domestic and international matches in the country between 2010 and 2014. The decision to renew the deal with Nimbus was taken at a meeting of the marketing committee of the Board of Control for Cricket in India (BCCI) in Mumbai today. The meeting, the all-powerful panel’s first in over a year, was presided over by board president Shashank Manohar. The committee also decided to call for fresh tenders for team sponsorship as Sahara, the current sponsor, is not keen to renew its contract, which ends in March 2010. Nimbus’s earlier contract had a first-refusal clause that allowed the BCCI to renew the deal without a tender. Under the new deal, Nimbus will pay the BCCI Rs 31.5 crore for the telecast of every international match played in India — Test, one-day international or T20 — as against the Rs 27 crore-per-match deal it had inked in 2006. The deal will, however, not extend to the Indian Premier League, whose broadcast rights are with Sony, or ICC events such as the World Cup, which will be telecast on ESPN-STAR Sports. In all, Nimbus will pay the BCCI well over Rs 2,000 crore for airing all the matches organised by the board in India from 2010 to 2014. However, it is not clear how many matches India will be playing in that period, given that the current Future Tours Programme ends in 2012 and the next one has not yet been made public. The network will shell out to the board guarantee money of Rs 660 crore by January 2010. Nimbus had entered into a Rs 2,755-crore telecast deal with the BCCI in 2006 for four years. A year later, the relationship between the two had come under strain over the issue of encryption and sharing of live feed with Doordarshan. A law, passed in March 2007, on mandatory sharing of sports feed with the national broadcaster had resulted in a significant revenue loss for Nimbus. “Nimbus posted losses of Rs 140-Rs 150 crore in 2006-2007 alone because of that,” a Nimbus source said. But some powerful friends in the BCCI had made it possible for Nimbus to offload some of its revenue losses on the cricket board. As a result, the BCCI compensated Nimbus for Rs 257 crore from the total amount. Nimbus also managed a further reduction of about Rs 200 crore following some cancelled matches in 2007. Later, more concessions were given to Nimbus at various points, bringing down the total match fee it paid to the BCCI. As in the last contract, domestic cricket features in a big way in the new deal. It will be binding on the rights-winner to ensure live coverage of at least 52 days of domestic cricket in the first year and 72 days each in the second, third and fourth years.

[Sachinism]

damn BCCI raking in the moolah

[spectre]

Lala and Siva combination till 2014 :banghead::banghead::banghead: MUTE MODE ON

[Prudent]

Their production quality is better than that of espnstar.

[kabira]

yes their domestic coverage is not that bad.

[Block hole]

But they show too much commercials.

[Dinx - the Jinx]

But they show too much commercials.

that means 15 seconds of relief from uncle lal.. you should be happy about it dude...

[SachDan]

Their production quality is better than that of espnstar.

Absolutely. When DD was having the broadcasting rights,quality production units like TWI and Channel-9 used to produce the pictures for them and Nimbus' coverage is as good as them if not better. Only drawback with their production is not having the right mix of commentators. No point in having someone like LS just for the sake of an Indian representation.

[ViruRulez]

Neo is good but did they not show the nearly half TV screen ads during the match itself. Or was it Set Max. I hate those half screen ads as that hinders the viewing of the match.

[Mamu]

Even though Nimbus is paying 480 Mil Dollars it is about 100 Mil less. I guess they are realizing that it is not worth the money they are paying. The amounts were getting ridiculous -- quite honestly.

[Malcolm Merlyn]

Even though Nimbus is paying 480 Mil Dollars it is about 100 Mil less. I guess they are realizing that it is not worth the money they are paying. The amounts were getting ridiculous -- quite honestly.

it is more due to the fact that they have to share the feed with Doordarshan........match wise it seems they are paying more money....so is india playing less matches?

[Params7]

Skysports rules. They show ads every 3-4 overs and its short, and on top of that no in-game ads either on top of scorecards and stuff like that.

[Laaloo]

Skysports rules. They show ads every 3-4 overs and its short' date=' and on top of that no in-game ads either on top of scorecards and stuff like that.[/quote'] Even Star Cricket in India does that.

[Desi Cartman]

:wall: I cant tolerate that neela - peela scorecard anymore :crazy4: Uncle lal

[SachDan]

:wall: I cant tolerate that neela - peela scorecard anymore :crazy4: Uncle lal

regarding scorecard..I saw it coming from desi

[Indianfan_Hyd]

Lots of Commissions changes hands.... Lots of ppl make millions of dollars illegitimately.....

[champ]

who cares .. as long we get to see cricket on tv ..

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BCCI, Nimbus cement relationship Nimbus Communications Limited (Nimbus) issued bank guarantees to the Board of Control for Cricket in India. More... BCCI, Nimbus cement relationship Nimbus Communications Limited (Nimbus) issued bank guarantees to the Board of Control for Cricket in India. Nimbus and the BCCI secured the entire new period of its 2010-2014 agreement. With this, Nimbus and BCCI have now cemented their relationship till March 2014 during which Nimbus will exclusively market various media rights for all international cricket tours staged by the BCCI and 78 days of BCCI Domestic cricket events every year globally. BCCI and Nimbus had earlier entered into a new agreement valued at approximately Rs 2000 crores and for a minimum of 64 international matches and 312 days of domestic cricket, over a four-year period. "The BCCI is pleased to extend its partnership with Nimbus by entering into this agreement till 2014. Nimbus has been the BCCI's Global Media Rights partner since 2006 and has, in this period, licensed our events for broadcast to 100's of millions of cricket fans worldwide," BCCI president Shashank Manohar said in a statement. BCCI secretary N Srinivasan welcomed the association and said, "Our renewed partnership with Nimbus will ensure the highest quality of worldwide distribution of BCCI Events and guarantee our stakeholders a significant portion of their revenues which can be effectively used towards the development of the sport and related infrastructure in the country." Nimbus has been BCCI global media rights partner since 2006 and has over the last four years marketed BCCI events to over a 100 countries worldwide on some of the biggest broadcast networks.

[achilles]

I hope BCCI included a clause saying, "Don't remove your pants to show the ads as soon the 6th ball of the over is bowled, or as soon as the umpire's finger goes up or as soon as a run is completed". :finger: And I really hope Nimbus didn't seriously ask for the 5-ball over proposal to be converted to reality :((

[sangrock]

damn BCCI raking in the moolah

Where does the money go? Thats a lot of money!