Texy Posted July 9, 2009 Posted July 9, 2009 Washington: A US-based Hindu advocacy group has asked American fast food chain Burger King to immediately remove an advertisement campaign featuring goddess Lakshmi, which it says is "offensive" to the people of the faith. Washington-based Hindu American Foundation said Burger King is running a print advertisement in Spain that depicts an image of the goddess seated atop a meat sandwich and other foodstuffs with the catch phrase, "A snack that's sacred," in Spanish. In the letter written to the company, the HAF has also sought an apology from it for demonstrating lack of cultural and religious sensitivity in this case. "An advertisement knowingly and intentionally using sacred symbols, especially those of another religious tradition for purely commercial purposes can be offensive in and of itself," said the Managing Director and legal counsel for the Foundation, Suhag Shukla. "Compounding this insult is the use of the sacred image for the sale of a meat product -Burger King's judgement in associating a burger with a Hindu goddess is absolutely baffling," Shukla said in a statement. There was no immediate response from the media office of Burger King, when contacted by PTI. Shukla told PTI, the Foundation had written a letter to corporate headquarters of Burger King last Tuesday. "There has been no response from them," he said. The HAF was informed about the advertisement by one of its members in Spain. "I was horrified to walk by a Burger King store in my neighbourhood to discover an image of the same deity that I worship at my home altar, displayed so disrespectfully promoting a meat sandwich," said Monica Pahilwani, a Spanish. "A multinational corporation with a global presence should be much more aware of religious and cultural sensitivities, and how truly repelling such an advertisement could be to Hindus," she said. Spanish Hindus demanding physical removal of all of the ads in Fuengirola, Spain have already met some success locally, HAF said. The geographic reach of the advertisement campaign was unknown, and it is unclear if similar ads are running in other countries as well, it said. "Burger King, in its efforts to drum up sales, seems to be have taken out of its marketing equation respect of ethno-religious sensitivities," Shukla said. "We are determined to follow this issue to ensure that Burger King stays true to its stated commitment to diversity and inclusion as it reaches out to its global consumers," he said. source: IBNLIVE.com not once, not twice...this has happened several times... sometimes with underwear or sometimes with toilet or sometimes with food.... every time some multinational company does this over and over again and Hindu orgs complain...they apologize and then it repeats... they couldn't have dared to do this with muslims...why do everyone considers Hindus to be so weak?
CricketGirl Posted July 9, 2009 Posted July 9, 2009 there was in incident here where arabic writing which was beleived to be taken from the Kuran was put on shoes, naturally there was an uproar!! I think its a real shame that we as hindus dont make as much noise about such things!!
Anonymous Posted July 9, 2009 Posted July 9, 2009 Washington: A US-based Hindu advocacy group has asked American fast food chain Burger King to immediately remove an advertisement campaign featuring goddess Lakshmi, which it says is "offensive" to the people of the faith. Washington-based Hindu American Foundation said Burger King is running a print advertisement in Spain that depicts an image of the goddess seated atop a meat sandwich and other foodstuffs with the catch phrase, "A snack that's sacred," in Spanish. In the letter written to the company, the HAF has also sought an apology from it for demonstrating lack of cultural and religious sensitivity in this case. "An advertisement knowingly and intentionally using sacred symbols, especially those of another religious tradition for purely commercial purposes can be offensive in and of itself," said the Managing Director and legal counsel for the Foundation, Suhag Shukla. "Compounding this insult is the use of the sacred image for the sale of a meat product -Burger King's judgement in associating a burger with a Hindu goddess is absolutely baffling," Shukla said in a statement. There was no immediate response from the media office of Burger King, when contacted by PTI. Shukla told PTI, the Foundation had written a letter to corporate headquarters of Burger King last Tuesday. "There has been no response from them," he said. The HAF was informed about the advertisement by one of its members in Spain. "I was horrified to walk by a Burger King store in my neighbourhood to discover an image of the same deity that I worship at my home altar, displayed so disrespectfully promoting a meat sandwich," said Monica Pahilwani, a Spanish. "A multinational corporation with a global presence should be much more aware of religious and cultural sensitivities, and how truly repelling such an advertisement could be to Hindus," she said. Spanish Hindus demanding physical removal of all of the ads in Fuengirola, Spain have already met some success locally, HAF said. The geographic reach of the advertisement campaign was unknown, and it is unclear if similar ads are running in other countries as well, it said. "Burger King, in its efforts to drum up sales, seems to be have taken out of its marketing equation respect of ethno-religious sensitivities," Shukla said. "We are determined to follow this issue to ensure that Burger King stays true to its stated commitment to diversity and inclusion as it reaches out to its global consumers," he said. source: IBNLIVE.com not once, not twice...this has happened several times... sometimes with underwear or sometimes with toilet or sometimes with food.... every time some multinational company does this over and over again and Hindu orgs complain...they apologize and then it repeats... they couldn't have dared to do this with muslims...why do everyone considers Hindus to be so weak? burger king has issued an unconditional apology it seems for hurting the sentiment of hindus.. http://thinkahead.net.in/forum/2009/07/09/goddess-lakshmi-ad-has-been-removed-from-burger-king-sandwiches/
Sachinism Posted July 9, 2009 Posted July 9, 2009 ^^ Because if they did something with Islam, they can expect their HQ to be bombed the next day, so its not worth it. Hindu's are known as peace-loving people so people tend to think they can take advantage
CricketGirl Posted July 9, 2009 Posted July 9, 2009 i wanted to say that but wasnt sure if i should seen as religion discussions are banned here!
Sachinism Posted July 9, 2009 Posted July 9, 2009 Not really religious discussion, its pretty much fact. We've seen it happen on many occasions before, why would another one be any different.
CricketGirl Posted July 9, 2009 Posted July 9, 2009 i suppose thats true i pretty much think it sucks that our people have become a little too peace loving i am not suggesting we go as extreme as muslim funda's but the very fact that we keep being sh*t on by these people proves we dont speak out enough! an unconditional apology followed by the same thing over and over again!
Desi Cartman Posted July 9, 2009 Posted July 9, 2009 I agree with the sentiments of some hindus but at the end of the day if I have faith in God then I know that God doesnt get insulted by some petty mistakes. Its good that the company apologized.
nikred Posted July 9, 2009 Posted July 9, 2009 i suppose thats true i pretty much think it sucks that our people have become a little too peace loving i am not suggesting we go as extreme as muslim funda's but the very fact that we keep being sh*t on by these people proves we dont speak out enough! an unconditional apology followed by the same thing over and over again! Are you suggesting that we start bombing too??? Or maybe an 8 hour seminar every day for a fortnight on Hinduism as a punishment.:P
CricketGirl Posted July 9, 2009 Posted July 9, 2009 lol! u funny got no read my post i said i am NOT suggesting we go as extreme as the fundas!! maybe we should make them watch bheja fry for 10 hours straight!!
Sachinism Posted July 9, 2009 Posted July 9, 2009 lol! u funny got no read my post i said i am NOT suggesting we go as extreme as the fundas!! maybe we should make them watch bheja fry for 10 hours straight!! The ones who would do anything that extreme, already have had their bhejas fried
nikred Posted July 9, 2009 Posted July 9, 2009 ^ Ditto ! :--D Err 'ditto' was for desi cartman bhai jee :--D Why, Aaku WHY?????? :((
CricketGirl Posted July 9, 2009 Posted July 9, 2009 The ones who would do anything that extreme' date=' already have had their bhejas fried[/quote'] lol very good point!! sachin chal lets start a revolution i'll be in ur army! B->
Sachinism Posted July 9, 2009 Posted July 9, 2009 ^^ The women in my army have to wear very little clothing, if you are still willing then VIVA LA REVOLUTION
maggot_brain Posted July 9, 2009 Posted July 9, 2009 Who cares? It's no more offensive than putting Papa Smurf on the advert. Both are equally fictional. I hope the adverts had pictures of beef containing foods near the 'deitiies' too.
graphic23 Posted July 9, 2009 Posted July 9, 2009 Who cares? It's no more offensive than putting Papa Smurf on the advert. Both are equally fictional. I hope the adverts had pictures of beef containing foods near the 'deitiies' too. Thanks for the trolling. I totally did not know you were atheist and didn't care about this stuff.
CricketGirl Posted July 9, 2009 Posted July 9, 2009 ^^ The women in my army have to wear very little clothing' date=' if you are still willing then VIVA LA REVOLUTION[/quote'] aye!
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